The news the trade actually needs.

Ten minutes. The whole trade, up to speed.

Every week on The Tie-In, Hector Martinez and Randy Dawson pull up to the news desk for ten minutes on what actually moved in the American roofing trade. Not headlines chased for clicks. The stories that hit the operator, the manufacturer, and the code authority — read straight, called honestly.

This is not a rip-and-read. It is the desk the trade tunes to first. Ten minutes to get the take, the context, and the call — before the group chats and the Monday-morning meetings turn it into noise.

Sponsoring Roofers Desk puts your brand on the desk every week. Named at the top by Hector and Randy. Credited on every headline, every chyron, every clip. Tied to whatever the trade is talking about that week — and to the operators who watch it, share it, and forward it for the next seven days.