For roofing operators, experts and industry builders

OWN THE CONVERSATION YOUR PART OF ROOFING NEEDS.

Roofing Authority Network partners with credible industry leaders to build live-first media properties around the conversations their markets care about.

You bring the expertise, relationships and point of view. MiTL Studio builds and operates the show, content engine, distribution system and sponsorship platform around you.

This is not another podcast. It is a commercially designed authority channel built to create audience, relationships, recurring content and sponsor revenue.

The opportunity

Turn what you know into a media property.

Every important corner of commercial roofing has its own people, problems, decisions and commercial ecosystem.

RAN turns that existing conversation into a professionally produced channel the industry can watch, follow, sponsor and participate in.

The channel creates the conversation.
The content extends its reach.
The sponsors fund its growth.
The library builds authority over time.

Choose your starting point

Own the vertical. Or earn your way to it.

Two ways in. Both are real partnerships, not ad buys, so we price them against the vertical you want to own and the sponsor market already around you. We will walk you through the numbers on a call.

ENTRY CHANNEL

RAN Express

A focused entry channel built to prove the host, conversation and sponsor market before adding unnecessary cost or complexity.

A recurring 30-minute show organized around five sponsorable conversation boxes.


Includes

  • Channel strategy and show positioning
  • Branded RAN show identity
  • Five integrated sponsor positions
  • Production by MiTL Studio
  • Edited and reusable content
  • Distribution across the RAN ecosystem
  • A clear path into a larger Flagship channel

How it works commercially

  • A one-time launch investment to build and stand up the channel
  • A monthly platform investment to produce and distribute the show
  • Five sponsor positions built into the format from the first episode

The format

Express is deliberately sized so the sponsor inventory in the show can carry most of the cost of running it.

5

Sponsor positions

30

Minute format

If you want to prove the conversation before you commit to the property, start here and graduate.

Talk About Express

What a channel actually is

More than a show. A complete authority engine.

01

A Recurring Live Show

A consistent place where the industry's important conversations happen with credible hosts, guests and working professionals.

02

A Content Engine

Every show becomes a library of conversations, clips, stories and perspectives that can continue working long after the live broadcast ends.

03

A Distribution System

Content is prepared and distributed across LinkedIn, Facebook, Instagram, TikTok and X — creating a persistent presence beyond the live audience.

04

A Sponsorship Business

Every show is built from clearly defined conversation boxes. Those boxes create valuable, recurring inventory that sponsors can understand and buy.

05

A Relationship Engine

Guests become relationships. Relationships become introductions, customers, sponsors, partners and future programming.

06

A Compounding Industry Asset

The channel becomes more valuable as its audience, sponsor base, relationships and content library grow.

Who does what

You bring the authority. We operate the machinery.

The Channel Partner brings

  • Industry credibility and experience
  • A clear point of view
  • On-camera participation
  • Relevant relationships and guests
  • Commercial introductions
  • Subject-matter judgment
  • Commitment to building the channel

MiTL Studio provides

  • Channel strategy and positioning
  • Show architecture and branding
  • Live production and technical execution
  • Research and show preparation
  • Content editing and packaging
  • Multi-channel social distribution
  • Sponsor integration and fulfillment
  • Community engagement systems
  • Performance reporting
  • Day-to-day channel operations

The Channel Partner should not have to become a production company. That is our job.

The launch process

Sell it. Prove it. Then expand it.

01

Identify the wedge

Define the specific industry conversation, audience and commercial ecosystem the channel can credibly own.

02

Design the show

Build the name, promise, host role, format, recurring boxes and programming rhythm.

03

Package the inventory

Turn the show's recurring boxes into clear, valuable sponsor positions with defined deliverables.

04

Secure founding sponsors

Take the commercial story to the market before creating unnecessary operating cost.

05

Activate the channel

Build the channel, prepare the programming and begin production when the agreed launch conditions have been met.

06

Capture the proof

Measure delivery, sponsor response, audience growth, relationships and repeatability.

07

Expand with demand

Add programming, sponsor inventory or additional channels only when the evidence supports it.

Roofing Authority Network

You do not need another podcast. You need a media property.

If you understand an important roofing market, know the people shaping it and can lead the conversation, RAN gives you the operating system to turn that authority into a channel.

Pick the vertical you can credibly own.
Put a real show behind it.
Build the audience and the sponsor value.
Own the asset that comes out the other side.

hello@roofingauthority.live